Case Study: 24A Princes Highway, Doveton
Wednesday 30 October 2019

 

Leased 27 days after launching the property at the higher end of the proposed price range with a four year lease term and additional four year option.

Agents - Adam Martin and Christian Hatzis 

 

24A Princes Highway, Doveton

With Princes Highway frontage, this property is in a highly desirable location. The 1,302m² building consists of a 196m² ground-floor air conditioned showroom, 227m² air conditioned and carpeted first-floor offices, and a 8 metre high clear span warehouse of 879m² that includes 3 phase power and multiple roller doors.

 

 

Approach to Marketing 

To give the property every opportunity of success, we recommended a custom marketing package, totalling $3,233.00 + GST. This included: 

Online: A mixture of Elite, Enhanced and Silver listings across key real estate sites 

Onsite: A large signage board to maximise onsite exposure 

Photography:  Professional and aerial imagery to showcase the property 

Videography: Professional video including drone footage

Social advertising: Targeted Facebook campaign 

eDM: Customised eDM sent to a curated Facey database list 

REIV 2019 Finalist 

The REIV Commercial & Industrial Marketing Awards recognise, reward and celebrate excellence in commercial and industrial advertising, marketing and promotion across commercial sales and leasing campaigns.

Leasing - Budget under $5,000

 

 

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