The Campaign
Marketing Collateral
eDM
A responsive email campaign was targeted to a refined list of investors and owner/occupier database resulting in a high level of opens, clicks and enquiries within 24 hours of the eDM being sent.
Recipients: 2,589
Opens:970 (37.47%)
Clicks: 203 (7.84%)
Video
Property video featuring ground footage of the site and agent on camera. This was promoted via eDM.
Views during campaign - 369
A great commercial investment, 34-38 Abbott Road Hallam, went to Auction on Thursday 26th October with a promising $60,000pa return to its buyer. This opportunity drew a strong crowd with very competitive bidding producing a result far in excess of the reserve.