Sold
Heritage Springs
The Campaign
- Print advertising
- Information memorandum
- Custom board
- Photography
- Email campaign
- Property Preview
Online Advertising
Video
Drone video featuring ground and aerial footage of the site and agent on camera. This was promoted via social media and eDM.
Views during campaign - 116
Print Advertising
The Age (Saturday)
Section: Commercial Real Estate
Ad size: T24 (1/4 page)
Insertion dates: 25th July, 1st August, 8th August
Australian Financial Review (Thursday)
Ad size: 10x4
Insertion dates: 23rd July, 30th July, 6th August
Property Review Weekly
Ad size: Half page
Insertion dates: 1st August, 7th August
Neos Kosmos
Ad size: Half page
Insertion dates: 6th August
Chinese Post
Ad size: Half page
Insertion dates: 31st July, 14th August
Media Coverage
The Result
The high level of interest was generated by a savvy marketing campaign across a variety of mediums such as print and online advertising (including foreign language publications), email campaign, a property video and social media. Agents: Graham 'Josh' Kendall & Mark Bond
Sale Details
- 1st November 2015
- $24,500,000 (6% yield on net income)
- 110 Enquiries, 8 Expressions of interest